It’s not just the visual representation of your brand which sets you apart, but it’s also the emotional response it elicits from customers – does it resonate with your target audience? Is it memorable?
Do you have a great brand but find you struggle to connect with your buyers? When it comes to brand strategy there are many areas and techniques to explore in order to develop your brand from the ground up.
After two decades the iconic brand launched their dramatic rebranded with a new contemporary logo and monogram. Designed by graphic designer Peter Saville (also known for his work for Calvin Klein) and rolled out in only 4 weeks from concept to final!
SEO.. You might be asking yourself how important all this really is? To put it in to perspective: according to Smart Insights SEO over 98% of Google searchers do not venture beyond page 1, and 60% do not click on listings below the top 3 positions.